Stories worth paying attention to, from
food and small business
Food, culture, and independent businesses — told with experience, clarity, and a sharp eye for what matters.
Stories worth paying attention to, from
food and small business
Food, culture, and independent businesses — told with experience, clarity, and a sharp eye for what matters.
Stories worth paying attention to, from
food and small business
Food, culture, and independent businesses — told with experience, clarity, and a sharp eye for what matters.
The Food Granny is a podcast, writing platform, and content studio focused on food and small businesses. Particularly those often overlooked by modern marketing.
The Food Granny is a podcast, writing platform, and content studio focused on food and small businesses. Particularly those often overlooked by modern marketing.
This is not influencer noise or trend chasing. It’s considered storytelling, lived experience, and thoughtful commentary, grounded in South Australia and shaped
by a lifetime of paying attention.
This is not influencer noise or
trend-chasing. It’s considered
storytelling, lived experience, and thoughtful commentary, grounded in South Australia and shaped by a lifetime of paying attention.
This work is for people who value quality over convenience, care about how money, food, and business intersect, and understand that the best work is often done quietly.
This work is for people who value quality over convenience, care about how money, food, and business intersect, and understand that
the best work is often done quietly.
It’s for readers, listeners, and businesses who want to feel understood rather than sold to.
I’m Christine, also known as The Food Granny. I write and speak about food, money, and the invisible labour that keeps small businesses going. My work sits at the intersection of everyday life and economic reality.
I’m Christine, also known as The Food Granny. I write and speak about food, money, and the invisible labour that keeps small businesses going.
My work sits at the intersection of everyday life and economic reality.
Services
The Work
The work I take on is selective and considered. It’s built around storytelling, visibility, and thoughtful recognition — not volume, noise, or quick wins.
The Work
The work I take on is selective and considered. It’s built around storytelling, visibility, and thoughtful recognition — not volume, noise, or quick wins.
Writing & Commentary
Long-form writing for Substack, LinkedIn, and editorial platforms covering food, culture, and small business realities — reflective, direct, and grounded in lived experience.
Writing & Commentary
Long-form writing for Substack, LinkedIn, and editorial platforms covering food, culture, and small business realities — reflective, direct, and grounded in lived experience.
Strategic Visibility
Guidance and content designed to help small operators be recognised, chosen, and remembered — particularly by audiences who value quality over trends.
Strategic Visibility
Guidance and content designed to help small operators be recognised, chosen, and remembered — particularly by audiences who value quality over trends.
Content for Independent Businesses
Purpose-driven content that helps businesses articulate who they are, what they do, and why they matter, without marketing jargon or forced positioning.
Content for Independent Businesses
Purpose-driven content that helps businesses articulate who they are, what they do, and why they matter, without marketing jargon or forced positioning.
"Christine has a rare gift for cutting through complexity with clear, actionable guidance. Her feedback has been invaluable in helping me navigate strategic decisions - she has this ability to ask the exact question that unlocks the real issue. What I appreciate most is her generosity with both her time and expertise. She doesn’t just tell you what to do; she helps you understand the ‘why’ behind it."
Granny's Gripes: On Amazon
If what I’m doing resonates and you want to explore further, submit my contact box below.
"Christine has a genuine gift for storytelling. When she shared our saffron with her audience, it wasn't just about the product - it was about the journey, the people, and the passion behind it. Her authentic approach connects with people in a way that feels real and meaningful, not salesy. We're so grateful to have worked with her."
Angela Argyle
Director, Argyle Australian Saffron
Available
Christine Smith
Podcaster
If what I’m doing resonates and you want to explore further, submit my contact box below.
"Christine has a genuine gift for storytelling. When she shared our saffron with her audience, it wasn't just about the product - it was about the journey, the people, and the passion behind it. Her authentic approach connects with people in a way that feels real and meaningful, not salesy. We're so grateful to have worked with her."
Angela Argyle
Director, Argyle Australian Saffron
Available
Christine Smith
Podcaster
If what I’m doing resonates and you want to explore further, submit my contact box below.
"Christine has a genuine gift for storytelling. When she shared our saffron with her audience, it wasn't just about the product - it was about the journey, the people, and the passion behind it. Her authentic approach connects with people in a way that feels real and meaningful, not salesy. We're so grateful to have worked with her."
Angela Argyle
Director, Argyle Australian Saffron
Available
Christine Smith
Podcaster